Welcome to my Year Of Failure. I’m celebrating my last live episode for the year with a warts and all look at 2019; what went wrong, what I’ll be doing differently in 2020 and why I gave my business a big fat F in it’s end of year report.
How To Get Your Products Into Stores
So you want to get your amazing product into retail stores…?
In this episode I’m sharing retailers top must have’s when it comes to getting your products into the range and onto the shelves of your dream stores, whether you’re a Product Creator, Wholesalers or Distributors.
If you’re a retailer looking to expand your range or bring in new products, you’ll also gain great insight into what you should be looking for when you sign up a new brand.
How To Find (and sell) Products Your Customers Can’t Resist
Do you have loads of lookers but struggle when it comes to buyers? Are you trying to tackle your low conversion rates with more and more advertising? Does the stock on your shelves fly out the door or sit languishing for months?
In this episode I can’t wait to share how you can curate a range of products customers are itching to get their hands on. How to turn your focus to selling more of the right stuff to the right people. Insider information on calculating your opportunity costs and how to use strategies like price anchoring successfully.
How To Write The Perfect ABOUT Page – Jay Crisp Crow
DISCOVER HOW TO BUILD THE RETAIL STORE YOU’VE ALWAYS DREAMED OF “People forgive mistakes but they won’t forgive lies” LISTEN NOW WHAT IS THE EPISODE ABOUT Your website’s looking shmick. Your product descriptions are top notch. So why is it so hard to write your About Me (or Us!) Page? And does it really matter if […]
3 Seriously Simple (But Super Effective) Personal Touchpoints To Enhance The Customer Experience
In this episode I can’t wait to share with you three seriously simple (but super effective) personal touch points that will enhance your customers experience shopping in your store.
From Super to Superstar – Uncovering What’s Holding You Back From Success
Are you ready to take your business from Super to Superstar but just can’t figure out how to do it? Do you lack the money, energy or time to focus on all the things you think you need to change in your business? Perhaps you’re stuck in a rut, sitting on a plateaux or your business never really got off the ground in the first place..?
In this episode I share the 5 fundamental pillars of a successful business and help you understand how a weakness in one of those areas will hold your business back from growth and success. Then we work through how you can focus on the one area of your business that will move you towards growth and superstardom.
How TileCloud Disrupted And Entire Industry – Florence Kelly
When Florence (Floss) Kelly and her two business partners Drew and Mark, opened online tile company Tile Cloud, they completely disrupted the stalwards of the tile industry. In this episode Floss shares with us how they’ve taken their business from super to superstars, in a mere three years.
Learn what they did to build trust, brand awareness and deliver on an exceptional level of customer engagement. And discover their secret to connecting with DIY Rennovation influencers Three Chicks.
How Premium Brands Can Participate in Black Friday/Cyber Monday Without Ruining Their Brand – Salena Knight
Got a premium brand and wondering if that excludes you from Black Friday / Cyber Monday? With over 86% of US and UK retailers taking part in the largest sales events of the year and retailers realising an average 500% increase in traffic to their store – you’d be well placed to considering enticing customers to your store.
When it comes to premium brands, most retailers don’t want to be seen to be cheapening their brand by giving discounts – and fair enough too. In this episode I share with you how you can create promotional opportunities that cashes in AND stays true to your branding guidelines.
Instagram – What’s Working Right Now – David Dundas
In the lead up to the holiday season I’m joined by David Dundas, director of social media agency Hello Convo and creator of Instagram hashtag app Tribe List. Together we explore how Instagrams sophisticated algorithms rely on the power of hashtags and unique content that resonates with your customers. Join us to discover the power of Instagram TV, hashtags, influencers and the much anticipated roll out of Instagram Shopping to grow your retail or ecommerce business.
Avoiding Customer Fallout In The Holiday Rush – Rob Hango-Zada
In this episode I’m joined by Rob Hango-Zada, co-founder and co-CEO of Australian order fulfilment company Shippit. Providing shipping and order fulfilment services for some of Australia’s biggest retail names including; Sephora, Kathmandu, CottonOn and Temple & Webster, Shipit has build a brand where innovation and customer experience are at their core.
Join me to get the inside story on how Shipit succeeded where so many have failed. Discover if the journey from start up to superstar was all smooth sailing and share an honest story about risk, friendship, sacrifice, self-awareness and the lessons Rob learned along the way.
