The New Facebook Shops – Everything You Need To Know square

The New Facebook Shops – Everything You Need To Know

Facebook Shops undoubtedly will herald the biggest change to the online retail experience we have seen in a very long time. With over 160m small businesses using Facebook and it’s associated aps to connect, converse and sell to their customers, this new technology will be a game changer.

5 facebook ads funcion square

5 Facebook Ads Functions You Might Not Be Using But Should Be

With the price of facebook ads going up, you want to ensure that you’re getting the most bang for your buck.

By using inbuilt facebook ad functions that you might not have known even existed, you’ll be able to optimise your ad spend, and get better ROI.

In this episode, I‘ll share 5 simple tools that don’t cost a thing, to help you do exactly this.

Alita square

Implementing Applied Creativity To Your Retail Business – Alita Harvey-Rodriguez

In this weeks episode we’re exploring Applied Creativity and the enormous impact it can have on your business, how you can implement creative new ideas in ways your customers engage with (and in ways that convert), how to use dynamic content to personalise your customer interactions and the importance of segmenting your email list so you can apply creative concepts to the right people.

crisis square

Can (And Should) You Market Your Business In A Crisis?

Can (and should) you market your business during a national disaster or crisis?

I popped in earlier in the week to discuss the unfolding bushfire crisis here in Australia and to discuss where and how to place your retail business during this time of despair, loss and uncertainty.

My Top 6 Podcasts For Retail & Ecommerce Store Owners

My Top 6 Podcasts For Retail & Ecommerce Store Owners

It probably comes as no surprise that I’m an avid listener of podcasts, right? So I thought I’d share with you my top 6 podcasts that I listen to all the time, that are perfect for you, the independent retail & ecommerce store owner.

I throw in some strategy, some marketing and even a little bit of woowoo, for those of you who are happy to think (and operate) outside of the box.
I hope you enjoy them!

My Year Of Failure & The Lessons I Learnt square

My Year Of Failure & The Lessons I Learnt

Welcome to my Year Of Failure. I’m celebrating my last live episode for the year with a warts and all look at 2019; what went wrong, what I’ll be doing differently in 2020 and why I gave my business a big fat F in it’s end of year report.