Every Successful Retail Brand

Starts With A Successful CEO

Helping you create a profitable, sustainable and highly sought after retail or eCommerce brand by discovering what you need to focus on as the CEO of your business.

Every Successful Retail Brand

Starts With A Successful CEO

Helping you create a profitable, sustainable and highly sought after retail or eCommerce brand by discovering what you need to focus on as the CEO of your business.

Every Successful Retail Brand

Starts With A Successful CEO

Helping you create a profitable, sustainable and highly sought after retail or eCommerce brand by discovering what you need to focus on as the CEO of your business.

retail strategY FOR

Independent Retail And eCommerce Brands

Are you sick of playing small?  Tired of second guessing yourself?  Wondering when you’ll stop spinning your wheels and start moving towards the business you dreamed of? 


If you’re ready to break free from being a slave to your business and are committed to becoming the CEO of a thriving retail or eCommerce brand; one that is profitable, sustainable and gives back to the world.  You’re in just the right place.  

Salena Knight is a former award winning, multi-store retailer with over a decade industry experience as a digital marketer and retail strategist.

Passionate about equipping and empowering Independent Retail and eCommerce store owners to focus and take action, Salena helps brand owners tackle the biggest obstacles in their business using whole of business strategies and The Five Pillars Of Retail Success.

Through her consulting and training business The Retail Academy and her retail marketing agency The Retail Strategists, she's helped build and scale profitable, sustainable and highly sought after retail enterprises across Australia and the US. Using her trademark energy alongside her extensive industry experience, Salenas no-nonsense approach gives her an uncanny ability to take your great vision and help make it a reality.

Salena Knight is a former award winning, multi-store retailer with over a decade industry experience as a digital marketer and retail strategist.

Through her consulting and training business The Retail Academy and her retail marketing agency The Retail Strategists, she's helped build and scale profitable, sustainable and highly sought after retail enterprises across Australia and the US.

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