In this episode, I’ll be sharing some overlooked strategies for finding new customers that don’t involve expensive ads. Discover how to leverage LinkedIn, partner with suppliers, and host virtual events to access untapped audiences – all with minimal cost.
How To Keep Your Customers Shopping (Even In A Recession)
What’s cheaper – keeping a returning customer or finding a new one?
Keeping customers coming back to shop with you again and again is SO much easier (and cheaper!) than the marketing you need to bring in a constant stream of new customers.
Should I Pay My Team Bonuses
I’m sorry to tell you this, but you aren’t good enough to build a multi mullion dollar business on your own. Growth comes when you find your key people. And once you find them, you need to encourage them to stay.
In today’s episode, I’ll be sharing with you what I’ve been doing over the years and how it has evolved when incentivising your team.
Simple Strategies To Get Your Customers To Buy More – Bob Marsh
Ever found yourself in the midst of a pushy sales conversation?
It’s no fun being on the receiving end of it… so why do we think we need to BECOME the pushy salesperson to successfully land a sale?
The 3 Most Under-used (but Free!) Ways To Get More Customers
If you truly believe that you need more customers to grow your business… Then how much time have you ACTUALLY spent creating, marketing and building advertising campaigns that actually focus on driving more traffic to your store or website?
Things I’ve Said No To Recently And Don’t Feel Guilty About
Saying no is challenging, and to be honest, it made me feel like a failure.
But I’m here today to tell you that if you want to say no to the same things I’ve said no, the world doesn’t end. You might actually find yourself thinking, I should’ve done this a long time ago.
Michael Laps: Customers Are Still Spending – Here’s How You Find Them
Your customers shopping behavior may have changed and you might be wondering WHERE can you find those people who are cashed up, or at least spending on what you sell?
In this episode, Michael and I sit with our virtual cup of tea and discuss how to effectively find, connect with and convert, those elusive, yet eager, spenders and be able to thrive in today’s competitive market.
Michelle Sherrier: Retail Trends You Need To Know
Have you ever jumped on a trend and it didn’t sell the way you wanted?
Get ready to tune in to this episode with Michelle Sherrier as she shares her insights on the retail industry and how important it is to know your customers. With 45 years of experience in retail, Michelle is a wealth of knowledge and provides valuable tips for both bricks and mortar and eCommerce businesses.
The Shiny New Sales Strategy You’ve Been Searching For
If you’ve ever tried a discount promotional campaign only to be met with crickets, then this episode is for you.
Crowdsourcing Answers On Social Will Send You Bankrupt
Remember that time you put a post up in a Facebook group asking for advice.
You got 172 comments (yay for engagement) but now you’re more confused than ever about what to do.
That free (but well meaning) advice could end up sending you bankrupt.
Here’s what to do instead.