Stephanie shares how she took her store from struggling to highly profitable (even with a natural disaster, her husbands open heart surgery AND a pandemic to slow her down).
Asking What Your Customers Want Is Outdated Advice
Facebook-f Instagram Linkedin Asking What Your Customers Want Is Outdated Advice SALENA KNIGHT LISTEN NOW WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Salena Knight, The Retail Strategist Biography My passion is to help independent retailers like YOU to have a profitable retail business – without burning out.Business doesn’t have to be all about stress and […]
7 Apps To Supercharge Your Retail/Ecommerce Business
If there’s an easy (or easier) way to do something, you can be pretty sure I’ve figured out what it is! In this weeks episode I’m going to share my absolute favourite retail and eCom specific apps and shortcuts.
4 Ways To Find Out What Your Customers Are Thinking
Understanding your customers; when they shop, how they shop and of course what they want to buy, is a vital component of running a successful retail or ecommerce business.
In this episode I’m sharing four COST FREE ways you can discover more about your customers. And the ways you can use that information to drive more traffic to your store, increase your social media presence, create effective SEO and deliver the goods and services your tribe are looking for.
From Super to Superstar – Uncovering What’s Holding You Back From Success
Are you ready to take your business from Super to Superstar but just can’t figure out how to do it? Do you lack the money, energy or time to focus on all the things you think you need to change in your business? Perhaps you’re stuck in a rut, sitting on a plateaux or your business never really got off the ground in the first place..?
In this episode I share the 5 fundamental pillars of a successful business and help you understand how a weakness in one of those areas will hold your business back from growth and success. Then we work through how you can focus on the one area of your business that will move you towards growth and superstardom.
Avoiding Customer Fallout In The Holiday Rush – Rob Hango-Zada
In this episode I’m joined by Rob Hango-Zada, co-founder and co-CEO of Australian order fulfilment company Shippit. Providing shipping and order fulfilment services for some of Australia’s biggest retail names including; Sephora, Kathmandu, CottonOn and Temple & Webster, Shipit has build a brand where innovation and customer experience are at their core.
Join me to get the inside story on how Shipit succeeded where so many have failed. Discover if the journey from start up to superstar was all smooth sailing and share an honest story about risk, friendship, sacrifice, self-awareness and the lessons Rob learned along the way.
Are You Geo-Blaming Your Stores Performance?
In this episode I’ll walk you through the fundamentals of running a successful business in a country town or regional centre.
We’ll chat all things financial planning, why the whole town isn’t your ideal customer, why embracing change isn’t optional, how to get out of towners into your store (even if you’re not a tourist destination) and how to grow through collaboration.
5 Ways To Get Customers Without Spending A Cent – Salena Knight
In this episode I’m going to let you in on my 5 most popular strategies for getting new customers into your store, without spending a cent. And not just any old “give me your stuff and see ya’ later” customers. We’re talking the kind of customers that stick around for the long haul, love your brand and sing your praises from the roof tops!
Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible – Jeffrey Shaw
The title “Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible” is an interesting topic from the last month in the year.
Every day with your customers you can learn new facts about them, and you should put that as your priority.
In this week’s episode, you will learn many tips and tricks in relation retailer – customer.