The best inventions are born of necessity. When Charles Palleschi purchased a store that sells popcorn, of all things, popcorn kernels and popcorn related accessories, the e-commerce business was a stepping stone for him to realize that if he wanted to grow he was going to have to scale and automate parts of his business. And that need inspired Charles to create spark shipping, the leading drop ship software which automates millions upon millions of orders for a-commerce and bricks and mortar retailers every single month. I am really excited to be talking about drop shipping because it is something that a lot of retailers may not know that they are even doing.
Using Trade Shows as a Powerful Retail Marketing Tool – Katie Hunt
Katie Hunt is the founder of Tradeshow Bootcamp, a business strategist, and mentor to creative entrepreneurs. She is a firm believer in professional development, surrounding yourself with community and pushing ‘go’ even when you might not feel 100% ready.
Why Your Sales Associates Don’t Care About The Money
https://www.youtube.com/watch?time_continue=1&v=R_CCfP1TXqo&feature=emb_title If you’re not familiar with Maslow’s Hierarchy of needs, when it comes to the workplace, let me give you a brief run down. Physiological Needs (basic issues of survival such as salary and stable employment) Security Needs (stable physical and emotional environment issues such as benefits, pension, safe work environment, and fair work practices) […]
How To Choose Which Products To Promote During the Holidays
https://www.youtube.com/watch?v=FfxlE3iP4CI&feature=emb_title When it comes to the holidays, there is no better time to maximise your sales and fill up your bank account. A large number of retailers do the majority of their trade during the holiday season, and for some stores, up to 70% of revenue is generated during this time. Whether the holidays are […]
5 Signs You Need Help With Your Marketing
https://www.youtube.com/watch?v=1JoZbRtPQRMIt’s not hard to feel overwhelmed with all of the jobs you have running your retail business. Keeping all the balls in the air, whilst still having a life, can be completely exhausting. I have to admit, as much as I love working, I’m pretty lazy when it comes to business. I’m the queen of […]
Online Marketing Tips
https://www.youtube.com/watch?v=wwHNUB5xGLM&feature=emb_title Grainger shares her online marketing tips with us. Listen and learn Kate’s tips and upgrade your business.
The 4 Key People You Need To Help You Move Your Retail Business To The Next Level
https://www.youtube.com/watch?v=_A12GlElhuA&feature=emb_title Last week, I went to do my yearly taxes. Now, this makes most people cringe, but for me, it was uplifting. Not only did it give me a chance to see how things have changed in my business over the last 12 months, but I also analysed where money was going out, where it […]
Leveraging Loss Leader Products For Maximum Sales
https://www.youtube.com/watch?v=DsxR6q_J7fMRemember the last time you saw a product on sale, for LESS than the price you could buy it for wholesale? It makes your blood boil, causes you to become a keyboard warrior in any facebook group you can asscess, and generally, makes you feel lik sh*t. All this hard work that you’ve put in […]
Why You’ll Never Make Money From Your Business “Baby”
I hear so many business owners talking about their store as “their baby”. And every time I hear it, I want to cringe.I want to shake them and shout “stop saying that”. Why am I so vehement that you should never call your business your baby? Watch this week’s video and find out. ps – the […]
Ecommerce Tips To Increase Sales – Jeff Wenberg
Today we are jumping in to learn more about some great e-commerce strategies to make you more money with Jeff Wenberg, content guru from Smart Marketer. If you don’t already follow Smart Marketer you must check them out. The team at Smart Marketer is great and constantly is putting out some of the best content on what’s working and what’s not when it comes to e-commerce so you don’t want to miss that.