A bad review is generally posted because what they buyer expected, was not what they received. Now that doesn’t mean that the product was bad, or that your service was bad, it just means the product wasn’t right for them. And lets face it, we all have had that happen. You buy something, you get […]
The Secrets You Need To Know To Start Your Own Fashion Label – Julia Van Der Sommen
Facebook-f Instagram Linkedin The Secrets You Need To Know To Start Your Own Fashion Label JULIA VAN DER SOMMEN WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Julia Van Der Sommen Bio At Sample Room we work with 100’s of designers to help them develop their fashion range. I always get particularly excited when I meet […]
Monitoring Your Retail Competition
Why your competitors are important, I was recently asked, “Should I block the competition from following me on social media”? I was perplexed. Why would you block your competition, I asked? And I got the reply “so they can’t see what I’m doing”. And therein lies a deep-seated fear in so many retailers. Worrying whether […]
Why beauticians and hairdressers are also retailers
I’m a hairdresser/beautician/massage therapist, so I’m not a retailer This was the conversation I has with my beautician recently So I pointed to the shelves full of products, and asked if she sold them. Of course she did. Well, they were for sale, but she didn’t really sell them. She didn’t want to be pushy. […]
My 3 Questions That Always Make A Customer Purchase
I have a secret I want to share with you today. I call it the rule of threes, and it will definitely help you get more sales. It’s easy to fall into the old line of “can I help you” when a customer walks in the door. But you know the answer is most likely […]
Why You’re Not Making Sales On Facebook
Why You aren’t getting sales out of Facebook. Facebook ads are da bomb. You hear this all the time, but every time you try Facebook ads, you end up just wasting your money. Sound familiar? I’m sorry, It’s not Facebook it’s you. When I was lamenting to a fb expert this week, that my favourite […]
The Importance of A Perpetual Ecommerce Cart
Does this sound familiar to you? You’ve just sat down in front of your computer. There’s a cup of tea, or maybe a sneaky glass of wine by your side, and you’re ready to settle into an evening of online shopping. Then, the kids start crying, or there’s some kind of random emergency that seems […]
Backing Up Your Retail Systems To The Cloud
One of the most disastrous things that can happen to your business, is losing all of your data. No longer able to access your customer database, your sales records, your inventory, your images and files, could potentially ruin your retail store. In the least, it would set you back weeks, trying to recover all of […]
Emergency Procedures in Your Retail Store
If there is a fire in your store, do you and your staff know what to do? How about if you suspect a customer of stealing. How do you tackle the subject (pun completely intended!) No one wants to find themselves in an emergency situation. And for that matter, what actually constitutes and emergency situation? […]
Conquering the indecision barrier for your customer
Everyday, we have to make thousands of decisions. From when to brush our teeth, what to wear today, what to make for dinner, through to all the decisions you have to make at work. All of this before lunch time! It’s no wonder that so many customers suffer from indecision and the lack of purchasing […]