Copy writer and branding expert Lee Rowley has more than a decade experience writing sales copy and creating brands. But he’s the first to admit, his copy hasn’t always hit the mark!
Following a personal tragedy Lee felt compelled to find an alternative to the churn style copy his counterparts were using. Ignoring the “experts” he started creating copy and brands that made real, deep, connections with the people buying the products he was tasked with selling.
In this episode Chris shares with me the importance of your home page and what you should include on it to ensure you customers buy. We check off the six ares of a website that should be converting for you and three tools you can use to test your conversion rates without breaking the bank. We also talk about my favourite topic; knowing your customer, and why split testing several versions of your key pages is integral to finding out exactly how your customer will interact with your website.
Thomas Duran was going to be a fire fighter, that was until he realised he could turn his real passion for video, into his job. For the past thirteen years Thomas has worked as a professional video cameraman and producer, helping corporate clients sell their message and products through moving images.
How to make things easier and automated and how to create great product descriptions? Learn these and many other tricks in this podcast episode.
I don’t know about you but personally, I always struggle when it comes to shipping big items. I know so many of my clients have issues with things just as simple as decent sized light fixtures because the general points system or general queries can’t actually guarantee that they’re going to get there in one piece or even take them in the first place. I know here in Australia, Australia Post won’t do anything more than a meter. So that’s your three feet. So if you’ve got a really tall lampshade that doesn’t come down into pieces you’re kind of screwed when it comes to getting it to your customer. So I brought along Mike Williams from you ship to talk about how we can get those big pieces of inventory to our customers in a really quick way and in a way that they’re going to arrive safely.
Today I have a co-host, something very different. This episode with Michael Fox from Shoes of Prey was actually co-hosted with the amazing Pavan Bahl from Fashion is your business.
If you don’t know about Shoes of Prey then I am going to tell you a couple of sentences about them. They are an amazing company and they do customized shoes. Visit their website and you have a million possibilities to design your shoes online and they will turn it into a great product.
Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.
Facebook-f Instagram Linkedin Tripling Your Sales With Visual Content SCOTT THOMAS WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Scott Thomas Bio Scott Thomas is the co-founder of Creatively Squared alongside his wife, Ruth Stephensen. He completed his MBA from the University of Queensland thinking that he wanted to grow his career prospects. He has an […]
Facebook-f Instagram Linkedin How To Get A 80% Increase In Email Open Rate MATT BARNETT WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Matt Barnett Bio Originally a British Industrial designer & Artist, I somehow turned everything upside down and ended up founding a tech company in Sydney Australia. Bonjoro was born from a customer success […]
One way to get ahead of your competitor, is to get straight into the minds of your customers.
Being inside a customer’s head, with no interruptions and no distractions, that’s what all marketers dream of. When you can do this, you develop a relationship. And it is possible, with a podcast.
