Some days, it feels like ground hog day. Sales aren’t where you want them to be, the customers seem to have dried up, and those that come in, only seem to look. It’s enough to make you think, why do I bother? If you’re thinking these things, then you’re probably in a retail rut. Whilst […]
How to turn a looker into a buyer
Consumer sentiment. Technically speaking, it’s a statistical measurement and economic indicator of the overall health of the economy as determined by consumer opinion. Personally, I think the media has a lot to do with the way that consumer sentiment rollercoasters. If the media is telling everyone that we’re heading for a recession, then of course people are going to […]
Hedging Currency As A Small Business Retailer
When I went to New York recently, I was looking forward to some amazing shopping, but, not looking forward to those pesky currency conversion charges on my credit card, that can add up super quickly. So when I found that my airline Frequent Flyer card could also be used as a pre-paid credit card in […]
7 Spring Clean Must-do Reviews for your website
When you first put together a website, there is so much going on, you often through in everything you need, load up your products, test your cart, and move on to the next thing that needs to be done. Like everything in life, a good spring clean is in order, to keep your site fresh […]
How to Make Pre-selling Work For Your Retail store
Should you sell stock before it arrives in your store? What are the pros and cons? Pre selling stock before it comes into your store can generate significant cash flow for you. Just look at any Apple product. People line up, sometimes for days, in order to purchase their products, and quite often, they don’t […]
3 Tips To Managing Cash Flow In Your Retail Business
When it comes to cash flow, there are a lot of business owners that put their head in the sand. But cash flow is the lifeblood of your business, so day, we’re going to make you pull up your big girl business pants, and confront the numbers, head on. I recently asked a bunch of […]
5 Mistakes That Most Business Make When Using Group Buying Sites
Group buying sites can get your business exposure. If your business is new, you’re struggling to get fresh customers or have branched out on the products and services you provide, group buying sites might be a short term way to get more business. As a business advisor, I’m not particularly a fan of group buying […]
Why Reviews Are Important For Your Retail Store and How to Get them
If you shop at Amazon or eBay, you’ve probably checked the seller’s reviews before you went ahead and purchased. Why, well, if you’re anything like me, it’s so that you can see the credibility of the seller, or the actual product, the have the security that you weren’t the first to buy, that others liked […]
5 Ways To Be Everywhere At Once
You know the feeling, you’re dashing off to your store, your mobile phone is ringing, your partner/child/ or employee is asking you a question, all the while, you’re thinking about orders that need to go out, stock that needs to go onto the shop floor, bills that need to be paid and heck, did you […]
The Simple Trick That Could Mean The Difference Between a Sale and No Sale
In the lead up to Christmas, I had to do something I always dread. And what happened next, reinforced my frustrations, my annoyance with retail, and reminded my why I do what I do. Today, was the 21st of December. Ok, so it’s not the 21st of December when you’re hearing this, but as I typed away, […]