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Ep 437 Marketing 30% Of Your Sales Should Come From This-wordpress
August 1, 2024  |  By Salena  |  In marketing, sales

30% Of Your Sales Should Come From This

You’ll discover the often under-utilised marketing tactic that’s generating up to 30% of total revenue for leading brands, plus proven techniques for personalizing your customer experience, streamlining your operations, and making money while you sleep. If you’re ready to take your business to new heights, you won’t want to miss this.

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Ep 431 Marketing SEO Strategies The Big Brands DON’T Use (But You Should) Amanda King-wordpresscover
June 21, 2024  |  By Salena  |  In marketing

SEO Strategies The Big Brands DON’T Use (But You Should) – Amanda King

If you’re like most independent retailers and e-commerce store owners, SEO can feel like a never-ending battle. No matter how hard you optimize your site, tweak your content or experiment with keywords, it seems like the big brands always outrank you. In this episode, that’s all about to change.

My guest Amanda King, is sharing the insider SEO secrets that will level the playing field.

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Ep 426 How To Get 25X ROAS From Google Ads – Raj El-Ali-wordpresscover
May 3, 2024  |  By Salena  |  In marketing

How To Get 25X ROAS From Google Ads – Raj El-Ali

Want to know the secrets to getting 25 times your money back from Google Ads?

Tune into my latest podcast where I sit down with digital marketing expert Raj from Web Eagles.

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Ep 417 Marketing Steal The Marketing Secrets Of Lululemon Pottery Barn – Jessica Shirra-wordpresscover
February 23, 2024  |  By Salena  |  In marketing

Steal The Marketing Secrets Of Lululemon & Pottery Barn – Jessica Shirra

Scale your retail business with marketing secrets from Lululemon and Pottery Barn!

Learn how to plan campaigns across channels, focus on newness over discounts, and steal strategies from big brands. Jessica Shirra shares insider tips from working with top retailers. Discover how to stand out from the crowd and drive sales with intentional, multi-channel marketing.

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Ep 412 Marketing 3 Luxuries I Splurge On-wordpress-cover
January 13, 2024  |  By Salena  |  In marketing

3 Luxuries I Splurge On (Even Though I’m A Tightass!)

As my business have grown, my views on spending has definitely changed.

In this episode, I share some thoughts from a Facebook Live I did while waiting for a flight to an event. I chat about the treats I now indulge in. I also explain why these splurges provide great return and help me take things to the next level.

Hoping this gives you some inspiration for rewarding your own hard work as your business succeeds!

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Ep 407 Marketing – TikTok Tactics That Work – Tom Moult-wordpress-cover
December 8, 2023  |  By Salena  |  In marketing

TikTok Tactics That Work – Tom Moult

Facebook-f Instagram Linkedin TikTok Tactics That Work THOMAS MOULT WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Thomas Moult Thomas Moult is the co-founder and CEO at Buttr, a leading Australian end-to-end creative performance agency in the DTC and retail space. As an experienced entrepreneur with a very diverse professional background spanning from commercial law to […]

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Ep 402 Marketing – John Chan – Customers Don’t Care About Your Products-wordpress-cover
November 3, 2023  |  By Salena  |  In marketing

John Chan: Customers Don’t Care About Your Products

Your customers don’t care about your products.

After all, why should they?

In a world full of countless product options, yours is just another one they scroll past.

Your job, as a retail or eCommerce store owner, isn’t to find the best products.

It’s to give your customers a reason to STOP the scroll, pay attention, and press ‘buy now’.

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Ep 397 Marketing Creating A Profitable Paid Ads Strategy For Black Friday:Cyber Monday And Through To-wordpresscover
September 29, 2023  |  By Salena  |  In marketing

Sam Thompson and Ming Kang Chen: Marketing Creating A Profitable Paid Ads Strategy For Black Friday/Cyber Monday And Through To Christmas

How prepared are you for the upcoming spend-fest that is the holiday season? Are your advertising and marketing campaigns ready? Or are you just going to rely on what you’ve always done (hint: that’s NOT going to work this year)?Joining me to uncover where and when to invest your money to maximize your sales this holiday season in this collaboration episode with the National Online Retailers Association (NORA), Sam Thompson (Bench), and Ming Kang Chen (Sheet Society).

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Ep 392 Marketing Josh Bachynski How You Can Use AI To Streamline Your RetailEcom Store-wordpress
August 4, 2023  |  By Salena  |  In marketing

Josh Bachynski: How You Can Use AI To Streamline Your Retail/Ecom Store

Want to know how to reclaim hours of your work life and get stuff done FAST (and even on autopilot?)

In this episode, you’ll learn from one of the founders of AI, Josh Bachynski, on how you can use AI to streamline your Retail/Ecom Store.

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How To Have Customers Lining Up To Buy (Dionne’s $30k Sale Story)-wordpresscover
June 3, 2023  |  By Salena  |  In marketing, sales

Dionne Keen: How To Have Customers Lining Up To Buy (Dionne’s $30k Sale Story)

If you are still wondering how to move your stock, then you SHOULD listen to this week’s podcast.

Dionne walks you through everything she did to create that CRAZY SUCCESSFUL sale that has people lining up around the block and waiting 2 hours to pay!

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