Biography
My passion is to help independent retailers like YOU to have a profitable retail business – without burning out.
Business doesn’t have to be all about stress and hard work – you can achieve success and enjoy the journey.
Unfortunately, it took me too many years of working more hours than I should and getting to the point of burn out, before I figured this out.
Even though I had a business degree, there was nowhere I could go to find out how to open or run a retail business.
There was no community of retailers who would openly share their knowledge or experience.
When most retail & ecommerce store owners want to make more money, they focus all their efforts on selling.
They post 4 times a day on Instagram, make Tik Tok videos, spend hours tweaking their website, then they start running ads on Facebook.
Whilst they might get a small increase in orders their profit needle never seems to move. And still they believe more offers = more sales.
If you’re not seeing the sales you want, and you’re are doing a lot of what I just described then I can’t wait to share this episode of Bringing Business To Retail with you; Why Posting On Social Media Isn’t Going To Make You More Money.
After the show, join the conversation or simply stay in touch at Facebook and Instagram.
The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.