Facebook-f Instagram Linkedin Elizabeth Guthrie Interview Salena Knight SALENA KNIGHT LISTEN NOW WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Salena Knight, The Retail Strategist Biography My passion is to help independent retailers like YOU to have a profitable retail business – without burning out.Business doesn’t have to be all about stress and hard work – you can achieve success and enjoy the journey. Unfortunately, it took me too many years of working more hours than I should and getting to the point of burn out, before I figured this out. Even though I had a business degree, there was nowhere I could go to find out how to open or run a retail business. There was no community of retailers who would openly share their knowledge or experience. Elizabeth Guthrie Interview Salena Knight One of our most popular podcast episodes was a few years ago when my daughter Lana took over the microphone and became my guest interviewer. Hard-hitting questions like “do you prefer dogs to cats” and “what am I getting for Christmas”! Lana is now a grunty, moody tween, so I thought it would be fun to hand the microphone over to my Creative Director and All Round
If you own a retail or e-commerce business and you’re ready to get customers back spending instore or online this weeks episode of Bringing Business To Retail is for you. I’m going to step you through the fundamentals of creating a marketing strategy that doesn’t rely on constantly generating new leads, increases your revenue and creates the kind of customer experience customers are desperate for.
On this episode of Bringing Business To Retail I’m joined by Executive Director of the American Independent Business Alliance, Derek Peebles. Derek generously shares his resources and strategies for developing systems that will help your business create an impact in your local community.
In this episode of Bringing Business To Retail I’m sharing the five things next level business are doing that you too can do in your business, without working harder or hustling more.
Stephanie shares how she took her store from struggling to highly profitable (even with a natural disaster, her husbands open heart surgery AND a pandemic to slow her down).
On this weeks episode I’m sharing why pop-ups are a powerful tool (when used properly) and four that are guaranteed to increase conversions on your site (without pissing people off).
If you’re not seeing the sales you want, and you’re are doing a lot of what I just described then I can’t wait to share this episode of Bringing Business To Retail with you; Why Posting On Social Media Isn’t Going To Make You More Money.
On this weeks episode of Bringing Business To Retail I’m digging deep into the top strategies to drive traffic to your eCommerce site AND convert customers once they’re there.
In this episode I’m sharing the pros and cons on the most popular strategies for moving stock in your retail or eCommerce store so you can get clear on the options you have for your inventory and the inventory flowing into the market place from other retailers.