Salena Knight
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Easy Ways To Customise Your Marketing_wordpress
July 22, 2022  |  By Salena  |  In marketing

Easy Ways To Customise Your Marketing

Each customer is unique. You cannot assume that every customer is the same anymore. So how can we keep up and remind our customers of our products?
In this episode, I’ll give you a sneak peek of what happens in our mentoring program and suggest ways on how you can tailor fit your workflow to your customers.

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marketinglessonsairbnb-wordpresscover
June 17, 2022  |  By Salena  |  In marketing

Marketing Lessons I’ve Learned From Owning An Airbnb

I love properties. And I’m always on the lookout for my next one!

Just like with your products, putting up your business as an Airbnb needs some marketing to get noticed and booked. So let me share with you some of the lessons I’ve learned from my landlady adventures.

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How I Increased My Revenue By 50% In 12 Hours sq
March 4, 2022  |  By Salena  |  In marketing

How I Increased My Revenue By 50% In 12 Hours

In this week’s episode, I’m sharing an experience I had recently that enlightened me to just how much money I was missing out on by not bringing on extra staff to help me and the rest of our team deliver some very important KPIs and how I worked to bring on new staff before I could afford it.

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Chase Clymer sqr
January 28, 2022  |  By Salena  |  In marketing

How To Generate Hot Traffic – Chase Clymer

In this episode, I’m joined by designer and digital marketer, co-founder of Electric Eye Agency and the former bass player from the band City Lights, Chase Clymer. Using his creative experiences Chase has become an expert in helping eCommerce brands scale and grow and market to their dream customers.

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Increase Your Paid Ads ROI With This Strategy sqr
December 24, 2021  |  By Salena  |  In marketing

Increase Your Paid Ads ROI With This Strategy

It’s easy to drop a lot of money on paid advertising, without really knowing if you’re getting a good return on your investment.

If you plan to focus on your marketing pillar in 2022 and want some bite-size strategies to help you tackle your paid Ads moving into the new year, that’s exactly what I’m focusing on in this episode.

Plus you’ll get a sneak peek into the bonus live training we do if you join me for Scale Your Store Live in ’22.

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October 22, 2021  |  By Salena  |  In marketing

Leveraging Black Friday | Cyber Monday Without Damaging Your Brand

Black Friday and Cyber Monday are close – and you, are you ready for it? When it comes to premium brands, most retailers don’t want to be seen to be cheapening their brand by giving discounts – and fair enough too. In this episode, I share with you how you can create promotional opportunities that cashes in AND stays true to your branding guidelines.

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What’s Working Inside Facebook Ads Right Now sqr
August 27, 2021  |  By Salena  |  In Latest, marketing

What’s Working Inside Facebook™ Ads Right Now

Are you tearing your hair out, spending money on Facebook or Instagram Ads or perhaps both and getting poor or even worse, no results?
Is what you have been doing, no longer working? Well, the fact is that what you have been doing isn’t going to work anymore. Fear not, in this episode of Bringing Business To Retail I cover everything you need to get your Facebook Ads working hot for you right now.
Let’s dive in!

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victoria sqr pt 2
June 24, 2021  |  By Salena  |  In Impact, marketing, sales

From Penniless Immigrant To A $500million Dollar Empire Part 2 – Victoria Wieck

In this episode we pick up right after Victoria decided to try her hand at ‘retirement’ (spoiler; things didn’t quite go as planned!) and explore her secrets to goal setting and how she uses these strategies to continuously take specific action in her business and grow.

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Victoria Sqr
June 17, 2021  |  By Salena  |  In Impact, marketing, sales

From Penniless Immigrant To A $500million Dollar Empire – Victoria Wieck

Victoria was so generous and inspiring and shared so many amazing stories during our time together I’ve decided to split our chat into two episodes, so you get the entire unedited experience. I can’t wait for you to join me.

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The Simplest Way To Make More Money sqr
February 25, 2021  |  By Salena  |  In marketing, money

The Simplest Way To Make More Money

In this week’s episode of Bringing Business To Retail, I’m exploring why it’s so important to stay in control of your money pillar and how to bring more money into your business with a handful of easy to implement changes.

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