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Ep 417 Marketing Steal The Marketing Secrets Of Lululemon Pottery Barn – Jessica Shirra-wordpresscover
February 23, 2024  |  By Salena  |  In marketing

Steal The Marketing Secrets Of Lululemon & Pottery Barn – Jessica Shirra

Scale your retail business with marketing secrets from Lululemon and Pottery Barn!

Learn how to plan campaigns across channels, focus on newness over discounts, and steal strategies from big brands. Jessica Shirra shares insider tips from working with top retailers. Discover how to stand out from the crowd and drive sales with intentional, multi-channel marketing.

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Ep 416 Money How To Find The Most Profitable Products That Will Sell Fast-wordpresscover
February 17, 2024  |  By Salena  |  In money

How To Find The Most Profitable Products That Will Sell Fast

In this podcast, I reveal how to avoid buying the wrong products and wasting money through strategic inventory planning and analyzing sales data, trends, and customer requests. Learn my secrets for negotiating the best deals from suppliers and stocking inventory that actually sells fast.

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Ep 415-Impact-Beat Burnout Strategies for Sustainable Business Growth-wordpresscover
February 9, 2024  |  By Salena  |  In Impact

Beat Burnout: Strategies for Sustainable Business Growth

If contracting one of the rarest remaining diseases early in my business taught me anything, it’s this: nobody’s safe from the 4 B’s of Business.

Bottleneck. Burn-out. Breakdown. Bankruptcy. It’s common for one to follow the other. If you’re starting to see the warning signs of one, it’s time to urgently find a solution… because the others are close on its heels.

In this episode, we’re looking at how these 4 B’s feed off of each other, what we can do to keep them away, and what’s at risk if we don’t take them seriously. We can’t afford to be silent about these risks. And you can’t afford to miss this conversation.

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Ep 414 Sales Kristine Zwick – How Kristine Increased Her Revenue to 2000-wordpresscover
February 3, 2024  |  By Salena  |  In sales

How Kristine Increased Her Revenue to 2000% – Kristine Zwick

Tired of small profits and imposter syndrome?

In this podcast, learn how Kristine went from barely breaking even to increasing revenue by 2000% by facing her fears and learning her numbers.

Discover her simple tactics for doubling conversions, boosting margins, and way more – all without losing your creative spirit. It’s time to stop playing small and start scaling up your store!

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Ep 413 Impact This Strategy Will Change The Way You Operate Your Business Forever-wordpresscover
January 26, 2024  |  By Salena  |  In Impact

This Strategy Will Change The Way You Operate Your Business Forever

Are you still looking to take your retail or e-commerce business to the next level this year? This episode might be the one you need. When it feels like everything has just snowballed and you’ve got a lot of things to do, how do you know which one to focus on?

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Ep 412 Marketing 3 Luxuries I Splurge On-wordpress-cover
January 13, 2024  |  By Salena  |  In marketing

3 Luxuries I Splurge On (Even Though I’m A Tightass!)

As my business have grown, my views on spending has definitely changed.

In this episode, I share some thoughts from a Facebook Live I did while waiting for a flight to an event. I chat about the treats I now indulge in. I also explain why these splurges provide great return and help me take things to the next level.

Hoping this gives you some inspiration for rewarding your own hard work as your business succeeds!

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Ep 411 Customers – repeat How To Keep Your Customers Shopping Even In A Recession-wordpress-cover
January 5, 2024  |  By Salena  |  In customers

How To Keep Your Customers Shopping (Even In A Recession)

What’s cheaper – keeping a returning customer or finding a new one?

Keeping customers coming back to shop with you again and again is SO much easier (and cheaper!) than the marketing you need to bring in a constant stream of new customers.

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Ep 410 Sales – repeat How To Have Customers Lining Up To Buy Dionne’s $30k Sale Story-wordpresscover
December 29, 2023  |  By Salena  |  In sales

How To Have Customers Lining Up To Buy (Dionne’s $30k Sale Story)

In today’s Bringing Business to Retail episode, Dionne’s spilling her own secrets about how she was able to not only launch a brand into a highly competitive industry but one that had a full-time salary built in from the very beginning.

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Ep 409 Money – repeat Should I Pay My Team Bonuses-wordpress-cover
December 22, 2023  |  By Salena  |  In customers

Should I Pay My Team Bonuses

I’m sorry to tell you this, but you aren’t good enough to build a multi mullion dollar business on your own. Growth comes when you find your key people. And once you find them, you need to encourage them to stay.

In today’s episode, I’ll be sharing with you what I’ve been doing over the years and how it has evolved when incentivising your team.

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Ep 408 Impact – The Episode You Were Never Meant To Hear-wordpress-cover
December 19, 2023  |  By Salena  |  In Impact

The Episode You Were Never Meant To Hear

For those of us who own retail and eCommerce stores, December’s all about demands and pressures. Plus, so many of us have found 2023 rough… and it’s so easy to let these situations hold you down.

If you’re feeling like 2023 was a bit (or a lot) rough – here are my words of advice… the breakdown often comes before the breakthrough. You may not see the breakthrough coming when you’re in it, but little by little, it’s on its way.

Tune in to this podcast episode to find that there’s a light at the end of the tunnel.

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