In this episode, I’ll be sharing some overlooked strategies for finding new customers that don’t involve expensive ads. Discover how to leverage LinkedIn, partner with suppliers, and host virtual events to access untapped audiences – all with minimal cost.
Back when I first opened my business, the economy looked a lot like it does now.
It was the Global Financial Crisis, people were tightening their belts, interest rates were rising…
But there were still things that would sell.
And for me, it was these super cool wet/dry bags that i used to import from America (fun fact, nearly 20 years later I STILL use those same bags, but I digress).
I started out selling them for $29.95, but with exchange rates blowing out, fuel price increase affecting shipping prices and import duty, I had no idea how one of my competitors could still be selling them for $29.95.
What were they doing, that I wasn’t?
I remember it like it was yesterday (how can I ever forget). I was drowning in debt, exhausted from pouring everything I had into my struggling business. How did it all go so wrong?
Too scared to dream big?
This episode takes you on a wild ride following Stephen Pastor’s entrepreneurial journey. Starting out as a DJ in Australia, Stephen stumbled into the neon sign business by chance. You’ll hear how he turned a side gig into a full-time venture, finding the courage to take his business international.
Listen in for an inspiring story of chasing success through courage, tenacity and a willingness to take bold risks. Stephen’s journey shows how living your dreams is possible when you follow your entrepreneurial spirit.
Discover the one weird trick freight companies DON’T want you to know!
Logistics expert, Carolina Montanez, reveals how to uncover THOUSANDS in hidden shipping costs draining your profits every year.
TayTay has left the building, but is it too late to capitalize on her tour? Heck NO!
Truth is, if you’re NOT leveraging TS right now, then you’re missing a huge opportunity.
Scale your retail business with marketing secrets from Lululemon and Pottery Barn!
Learn how to plan campaigns across channels, focus on newness over discounts, and steal strategies from big brands. Jessica Shirra shares insider tips from working with top retailers. Discover how to stand out from the crowd and drive sales with intentional, multi-channel marketing.
In this podcast, I reveal how to avoid buying the wrong products and wasting money through strategic inventory planning and analyzing sales data, trends, and customer requests. Learn my secrets for negotiating the best deals from suppliers and stocking inventory that actually sells fast.
If contracting one of the rarest remaining diseases early in my business taught me anything, it’s this: nobody’s safe from the 4 B’s of Business.
Bottleneck. Burn-out. Breakdown. Bankruptcy. It’s common for one to follow the other. If you’re starting to see the warning signs of one, it’s time to urgently find a solution… because the others are close on its heels.
In this episode, we’re looking at how these 4 B’s feed off of each other, what we can do to keep them away, and what’s at risk if we don’t take them seriously. We can’t afford to be silent about these risks. And you can’t afford to miss this conversation.
Tired of small profits and imposter syndrome?
In this podcast, learn how Kristine went from barely breaking even to increasing revenue by 2000% by facing her fears and learning her numbers.
Discover her simple tactics for doubling conversions, boosting margins, and way more – all without losing your creative spirit. It’s time to stop playing small and start scaling up your store!
Are you still looking to take your retail or e-commerce business to the next level this year? This episode might be the one you need. When it feels like everything has just snowballed and you’ve got a lot of things to do, how do you know which one to focus on?
As my business have grown, my views on spending has definitely changed.
In this episode, I share some thoughts from a Facebook Live I did while waiting for a flight to an event. I chat about the treats I now indulge in. I also explain why these splurges provide great return and help me take things to the next level.
Hoping this gives you some inspiration for rewarding your own hard work as your business succeeds!
