Ever found yourself in the midst of a pushy sales conversation?
It’s no fun being on the receiving end of it… so why do we think we need to BECOME the pushy salesperson to successfully land a sale?
In this episode of Bringing Business to Retail, we’re joined by strategic coach and former retail business owner Catlyn Calder. Having successfully built and sold an eco-refill store in New Zealand, Catlyn has firsthand experience in overcoming the challenges of growing a retail business.
Do you know the four things you need to do to triple the value of your business? These four steps are free, simple, and can set your business up for a potential future sale for a price that’s not just satisfying… it’s sexy. Dive into this week’s episode to discover the 4 things you need to triple the value of your business.
Your customers don’t care about your products.
After all, why should they?
In a world full of countless product options, yours is just another one they scroll past.
Your job, as a retail or eCommerce store owner, isn’t to find the best products.
It’s to give your customers a reason to STOP the scroll, pay attention, and press ‘buy now’.
If you truly believe that you need more customers to grow your business… Then how much time have you ACTUALLY spent creating, marketing and building advertising campaigns that actually focus on driving more traffic to your store or website?
If you don’t have a game plan for the holiday shopping period, you’re leaving tens of thousands of dollars on the table –
and there’s NO chance for a do-over.
With so much doom and gloom in the media about ‘how terrible it is for retailers’ right now, it’d make sense if you felt like your customers were more likely to keep their wallets in their pockets…
… But spoiler alert that’s not what the data is saying
I can’t believe I got to interview a guy who looks like The Rock, only to find that his whole background was JUST like the Rock in Ballers – only instead of NFL players, he’s helping eCommerce businesses to make millions! What a perfect storm!
It’s 7:59 am, and I’m just about to hop on to our daily team meeting. Our meetings are pretty light-hearted, we share a joke, walk through issues that have come up and review what’s happened over the last 24 hours.When my coach told me I HAD to implement them, I did so begrudgingly.But, he was right.Daily team meetings have changed our business and really increased team engagement.
How prepared are you for the upcoming spend-fest that is the holiday season? Are your advertising and marketing campaigns ready? Or are you just going to rely on what you’ve always done (hint: that’s NOT going to work this year)?Joining me to uncover where and when to invest your money to maximize your sales this holiday season in this collaboration episode with the National Online Retailers Association (NORA), Sam Thompson (Bench), and Ming Kang Chen (Sheet Society).
Who doesn’t want a sale? As a consumer, its always a yes! But as a business owner, its usually a no. But there will sometimes come a time that you need to get rid of your stock and get that cashflow boost to get new things in. Join me and Ashley as she shares how she got rid of her stock and generated $60,000 in just a few days!
Who doesn’t want to make $17,500 in just 5 hours? Listen to one of our conversations over at the recent The Retail Academy Live and find out how Cynthia made this happen!
Have I ever told you the story about how I hired someone to work in my shop, and about a year later, found out she’d started her own online business the week after she got the job in my store…..essentially selling the exact same stuff?
