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Busy ≠ Productive: How to Build a Business That Runs Without You
May 9, 2025  |  By Sam  |  In Impact, Latest

Busy ≠ Productive: How to Build a Business That Runs Without You

If you’ve ever found yourself resizing a Canva image at 11pm or manually replying to customer emails for the hundredth time this episode is for you.
I get it. You started your business for freedom, flexibility, and impact… not to become the Chief Everything Officer. But somewhere along the way, the hustle turned into burnout, and your to-do list became your boss.
In this episode, I’m pulling back the curtain on what it really takes to step out of the day-to-day and into your role as CEO. I’ll walk you through how to identify the tasks that are draining your time and energy, how to delegate or automate them, and how to get back to doing the work that actually grows your business.
I’m sharing real talk from my own journey, the tools I use, and a simple action plan you can start today to reclaim your time—and your vision.
Let’s get you back in the driver’s seat.
Sal

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Coach, Mentor, Strategist and mastermind - what's the difference?
April 25, 2025  |  By Sam  |  In Impact, Latest

Coach, Mentor, Strategist and mastermind – what’s the difference?

Ever wondered why you’re putting time, money, and energy into business coaches, masterminds, or programs… and still not seeing the results you were promised?
Trust me, I’ve been there—and I’ve learned the hard (and expensive) way. In this episode, I peel back the curtain on the actual roles of coaches, mentors, strategists, and masterminds.
Because here’s the truth: hiring the wrong kind of support at the wrong time isn’t just unhelpful—it can totally stall your growth.
I’m sharing the real talk on what a $45K mastermind taught me, how to know when you’re ready for strategy vs. coaching, and why getting clarity on your goals is the key to choosing the right person to help you hit them.
Whether you’re just getting started or already scaling but stuck in the weeds, this episode will help you figure out what kind of support will actually move the needle—and what to avoid.
This one’s part inspiration, part strategy, and a whole lot of “I wish I knew this sooner.”
—Sal

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March 28, 2025  |  By Salena Knight  |  In Impact

Overwhelmed by Your To-Do List? Here’s How AI Helped Me Take Back Control

Too many tasks, not enough time, and zero direction—opening Asana felt like staring into a year’s worth of chaos. Total leadership fail.
In this episode, I break down how I used ChatGPT—not as a distraction, but as a tool—to ask myself the tough questions that cut through the noise, stopped the busy work, and helped me get laser-focused on what actually matters.
What you’ll learn:
✔️ The four AI-powered questions that instantly helped me prioritize
✔️ How to separate urgent from important (and stop wasting time)
✔️ The Eisenhower Matrix—your new productivity superpower
✔️ Why calendar blocking is the secret weapon you’re not using
If you’re drowning in tasks and feel stuck in the procrastination loop, this episode is for you. Let’s get you back in control.
———–
💡 Introduction – The Overwhelm Is Real [0:01]
🤖 Why I Turned to AI for Help [2:00]
📝 Step 1: What’s Actually on Your Plate? [5:00]
⏳ Step 2: What’s Wasting the Most Time or Money? [12:00]
🚀 Step 3: The One Task That Will Set You Back in 6 Months [15:00]
📈 Step 4: Future-Proofing – What’s Critical for Scaling? [18:00]
📅 The Power of Calendar Blocking & Deep Work [21:00]
🎯 Final Takeaways – How to Stay Focused & Take Action [24:30]
Ready to ditch the overwhelm and start making real progress? Hit play now! 🚀
Sal

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Ep 464 Customers – Do Customers Really Care About Sustainability-wordpress cover
February 8, 2025  |  By Salena  |  In customers, Impact, sales

Do Customers Really Care About Sustainability

According to a 2022 NielsenIQ study, 78% of global consumers say that companies should be environmentally responsible. That sounds amazing, right?
But here’s where things get interesting—if that were really the case, why are businesses like Shein and Temu thriving?

Clearly, something isn’t adding up.

And when the amount of sales that Temu turned over was in the double digit BILLIONS, then, you have to ask yourself…
“Do customers really care about sustainability?”

Here are my thoughts…
(from an eco-pioneer)

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Ep 463 Impact – Breaking the Hamster Wheel of Hope Creating a Sustainable Revenue Plan-wordpress
January 31, 2025  |  By Salena  |  In Impact

Breaking The Hamster Wheel Of Hope: Creating A Sustainable Revenue Plan

In this episode, we’re tackling what I call The Hamster Wheel of Hope—that frustrating cycle of crossing your fingers and hoping. This episode is your roadmap to breaking free from the hustle-for-hustle’s-sake cycle and finally building a profitable, sustainable business.

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Ep 462 Impact – I Was Wrong About This-wordpresscover
January 24, 2025  |  By Salena  |  In Impact

I Was Wrong About This

Building a business that lasts isn’t just about speed—it’s about getting smart with your systems, having the right mindset, and pushing forward, even when things feel slow.
In my own journey, moving fast wasn’t always the best approach, and I’ve learned to focus on building solid foundations for growth. If you’re feeling stuck or like things just aren’t moving as quickly as you’d like, this episode is packed with lessons on how to take a step back and work smarter—not harder.

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Ep 461 Impact – Lessons Learnt From Living A Bold Life – Leigh Burgess-wordpresscover
January 17, 2025  |  By Salena  |  In Impact

Lessons Learnt From Living A Bold Life – Leigh Burgess

I recently sat down with Leigh Burgess, and we got into a deep conversation about boldness—and how it’s not about being fearless or having it all together. Instead, it’s about making a conscious choice to keep moving forward, even when you’re uncertain. We’re all just figuring it out as we go.

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Ep 460 Impact Putting Systems In Place Might Kill Your Business-wordpresscover
January 10, 2025  |  By Salena  |  In Impact

Putting Systems In Place Might Kill Your Business

Joed (our Business Manager) joins me to give you an inside look at the good, the bad, and the ugly of implementing systems that scale. If you’ve ever felt like you’re stuck in the weeds of your own business, or like you’re drowning in tasks that aren’t helping you grow, this episode is for you. Tune in to learn from our mistakes, our wins, and how we’re finally building a business that’s ready for the next level.

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Ep 459 Impact Business Breakthroughs & Your Best Year Yet-wordpresscover
January 3, 2025  |  By Salena  |  In Impact

Business Breakthroughs & Your Best Year Yet

In this episode, we’re diving deep into how you can make this year different—in the best possible way. No fluff, no overused “goal-setting” advice. This is all about taking a fresh, honest look at what’s working, what’s not, and how to set yourself up for a year that’s not just successful, but aligned with your true business goals.

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Ep 458 Impact Post-Season Recovery For Retailers-wordpress
December 27, 2024  |  By Salena  |  In Impact

Post-Season Recovery For Retailers

If you’re feeling like the holiday season took it out of you (because let’s be honest, it totally did), then this episode is for you. I’m sharing some real talk about how to reset, refocus, and get ready to tackle 2025 like the pro you are.

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