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the dropshipping checklist for retailers
January 21, 2016  |  By Salena Knight  |  In customers, money

The Dropshipping Checklist For Retailers

Have you heard of the term dropshipping? Do you know how it works and is it actually a profitable way to run a business? Let’s start with what Dropshipping actually is. You may have heard other retailers talking about it, or even suppliers who offer to dropship products for you, but you’ve never been quite […]

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the real cost of free shipping for retailers
December 31, 2015  |  By Salena Knight  |  In customers

The Real Cost Of Free Shipping For Retailers

According to a comscore survey, free shipping was such a key motivator, that 93% of online shoppers had taken extra actions, such as purchasing more, or opting for slower shipping, in order to qualify for free shipping. First up, let’s look at the benefits, to you the retailer, of offering free shipping. From experience, I […]

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should you accept returns in your retail store
December 24, 2015  |  By Salena Knight  |  In customers

How Offering Returns Gets You More Sales

Should you accept returns in your retail store? It won’t be long now, before the tide of gifts that ‘weren’t quite right’ get besieged upon retailers. Does your store accept returns? First off, let’s get the legalities sorted. Each country, and even state will have different laws regarding when you are legally required to accept […]

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4 simple ways to make your retail business more professional
December 17, 2015  |  By Salena Knight  |  In customers, marketing

How Upping Your Professionalism Can Help You Increase Revenue

As a small business retailer, one of the key differentiators that you have is the relationships that you build with your customers. And, a lot of this hinges on how your business is perceived Being on the shop floor, or having regular staff, allows your customer to build trust. Find out 11 Ways To Make […]

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my top retail trend for 2016
December 10, 2015  |  By Salena Knight  |  In customers

My Number 1 Retail Trend For 2016

They come in all colours, shapes in sizes, but they have one thing in common. They get delivered to your door Download The Six Steps To Creating Your Own Subscription Box Service Just what is inside the box?That moment when your heart get a tiny flutter you grab the scissors and carefully cut open the […]

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why upselling can
November 5, 2015  |  By Salena Knight  |  In customers, money

Why upselling can be a benefit to your customers

You know that feeling when someone tells you they want to buy a product you’ve just spent the last 10 minutes telling them all about the benefits and features. You think to yourself, I really should tell them about that accessory that goes with it, but, you don’t want to seem pushy. Lets talk about […]

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how to plan for the holiday season
October 29, 2015  |  By Salena Knight  |  In customers

How to plan for the holiday season

If you haven’t already, then the next week or two will be the start of the holiday rush in your store. The next 2 months are the ones that get you through the leaner times.Your feet are going to hurt, you’re back will be sore, you’ll discover the most amazing customers, and then wonder if […]

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4 inteligent ways
September 10, 2015  |  By Salena Knight  |  In customers

4 Intelligent Ways To Get New Stock

We all know the feeling – cash flow is limited, you’re in those leaner months, and you need something new to bring the customers in. Hey there, Salena from salenaknight.com and the Bringing Business to Retail Podcast here and today we’re talking about 4 intelligent ways to get new stock when you have limited cash […]

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Vanessa Van Edwards
August 24, 2015  |  By Salena  |  In customers, sales

Understanding Your Customer’s Body Language (and how to spot a shoplifter)

Understanding human behavior can be very important in a retail business. In this episode, Vanessa Van Edwards talks about human behavior and how it can relate to your business. The way you physically and verbally present yourself can have a strong impact on your business. Vanessa also teaches us ways to read body language to help you make a particular sell in your business.

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what to expect
August 20, 2015  |  By Salena Knight  |  In customers

What to expect when you go to your first trade fair as a buyer

So, you’re on your way to your first ever trade show as a buyer. You’ve heard all the stories about how beautiful the stands can be and you’re excited to be able to see so many suppliers in one place. Get Your “Trade Fair Tracker” Retail Biz Strategy Today we’re talking about what to expect […]

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