I know what’s it like to be in your shoes. I’ve been there.

In 2010, I hit a low point in my eCommerce business. It was only after using my accounting background and diving deep into my numbers that I found the path to profitability. And it wasn’t in the reports from my bookkeeper…

I developed a 4-step process for finding the profit in my numbers; then using them to grow profit and revenue systematically.

I stopped being the “doer-of-all-things” in my business and started running the business “by-the-numbers” like an owner.

And that’s when I finally got the freedom I really wanted when I started my business.