You’ve managed to get through the holiday season, the frenzy of the sale season, and now, you’re in that post-holiday lull. Or perhaps you’re one of those retail stores, whose trade actually drops during the holiday period. So what do you do, to make that time effective for you and your business? There will always […]
Is your retail store a business or a job
A few weeks ago, the question came up in The Boutique Academy about being a business owner vs. buying or creating yourself a job. So, what’s the difference? And is one better than the other? A job versus a business. This is a big issue many business owners face. They open a store because they […]
Who Is Salena Knight
Facebook-f Instagram Linkedin Who Is Salena Knight SALENA KNIGHT WANT EXPERT ADVICE FOR YOUR RETAIL/ECOMMERCE BUSINESS? Salena Knight Bio My passion is to help independent retailers like YOU to have a profitable retail business – without burning out.Business doesn’t have to be all about stress and hard work – you can achieve success and enjoy […]
How To Make Your Market Stall As Effective As A Retail Shopfront
Recently I had the chance to meet some amazing people who have a different type of retail. These retailers regularly attend markets or have pop up stores, they don’t have long term bricks and mortar stores. Our discussion turned to how you can make the most of these events and ensure that you give your […]
How To Make Layby Work For You Without The Headaches
Offering layby or layaway services in your retail (and even online) store, can be a great strategy to get customers across the buying line, especially for big ticket items. This means more money in your til. However, there is a cost to having money tied up in stock sitting in your store room. So, here […]
Product Selection – What You Should Be Assessing Before Bringing In A New Product
Each month, I’m sure you’re inundated with potential new products. Whether it’s from visiting trade shows, being solicited by potential suppliers, or through your own research, taking on a new product always carries some risk. Get Your “Production Selection Guide” Retail Biz Strategy To help you streamline the process, today I’m talking questions you should […]
How To Stay Focused When You Own and Run A Retail Store
As small business owners, it can often be hard to stay focused on what we need to do each day, month, quarter. So exactly how do you stay focused and get the things done that will move your business forward, as well as taking care of the day to day stuff. Get Your “How To […]
My 6 Favorite Places For Free Images Retailers Can Use Everyday
As a retailer, it would be great if your suppliers sent you point of sale material ad beautiful images of stock. Sometimes it happens, sometimes it doesn’t. But there will also be times when you need gorgeous lifestyle pictures that you can legally use, preferably for free. Get “My 6 Favorite Places For Free Images […]
How to Deal with Copycat Retailers
They say that imitation is the highest form of flattery but what do you do when it feels like a competitor is copying your every move? Get Your “How to Deal with Copycat Retailers” Retail Biz Strategy Today we’re talking about how to deal with copycat retailers. To start off with, woo hoo, clearly you […]
Is Gift Wrapping Worth The Money For Your Retail Store?
Is it worth outlaying the money to gift wrap items in your retail store? By the time you’ve bought paper, ribbons, card, somewhere to store it all, not to mention the time it takes to wrap, the dollars add up. Today we’re talking about whether you should bother with gift wrapping in your retail store. Should you […]